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About

As Co-Founder of Mindesigns, Co-Director of the Impact10X Venture Builder Program, Founder-in-Residence at JCU, and Advisor to the QLD AI Hub, my focus is on accelerating regional innovation and supporting ambitious founders across Queensland.

Articles

So, You Are Looking to Build a Billboard in Australia Are you considering building a billboard in Australia but unsure where to start? You’re not alone. Many aspiring advertisers and property owners face similar challenges when navigating the complexities of billboard projects. That’s why we are here to help. We Offer Expert Guidance Tailored to...
Omer Bernstein
July 4, 2024
How to get NDIS Clients
The growing need for NDIS service providers in Australia  The National Disability Insurance Scheme (NDIS) is a government-funded program that provides critical support to Australians with disabilities. With a growing demand for qualified NDIS providers, your business has a great opportunity to grow if you know how to get NDIS clients, especially if it comes...
Why Consider Commercial TV Advertising in Australia? Traditional commercial TV advertising might face competition from online content, but free-to-air networks still hold immense power.  Today, millions of Australians still tune in daily for news and shows, making TV ads a goldmine for reaching a broad audience.  Discover These Innovative Aussie TV Ads for Creative Inspiration...
Omer Bernstein
June 25, 2024
How to write a feature article
  Curious about how to write a feature article that grabs attention? Check out this simple guide to help you get started. It also includes secret tricks to boost SEO and maximise the attention of your readers. Deconstructing the Feature Article Style A feature article is an in-depth, non-fiction written piece that goes beyond a...
Essential Sales Dates for Australian Retail Success Maximising sales through strategic promotions using the retail marketing calendar in Australia is mandatory for retail businesses. Research has shown that providing customers with a clear reason for a sale is significantly more effective than offering discounts without context. For instance, studies indicate that promotions with a specific...
Omer Bernstein
June 1, 2024
Radio ad cost
Not many people know this, but radio is still a powerful advertising tool in Australia. Almost 60% of the Australian population listens to the radio every week. However, with over 450 licensed radio stations in the country, navigating the radio advertising world can be tricky. This article provides a comprehensive overview of radio ad costs...
Foundation of the Digital Marketing Funnel A digital marketing funnel is a model that represents the journey potential customers go through, from first learning about a brand to making a purchase and beyond. This journey is typically segmented into several stages, each requiring specific strategies to effectively move leads from one stage to the next,...
12 min read
Omer Bernstein
January 12, 2024
Australian logo city
Alright, let’s delve into it, Australian logo style. If you’re seeking inspiration to infuse an Australian flair into your logo, you’ve arrived at the perfect spot. This guide is designed to help you explore various ideas for crafting an Australian-themed logo that aligns with your specific business. There’s a wealth of concepts to consider: from...
Popular
12 min read
Omer Bernstein
January 5, 2024
Marketing Psychology
In the world of marketing, there are some cool psychology facts that don’t get enough attention, but they can really change the game for your business if relevant. In this article, we’re diving into 10 of these hidden gems. These tips and facts will give you some awesome insights into how people think to help...
12 min read
Omer Bernstein
December 27, 2023
DALL·E 2023-12-27 12.45.54 - An image symbolizing disability support services in Australia, featuring a caregiver and a person with a disability in a setting that includes iconic -min
Starting a NDIS Business: A Step-by-Step Guide Starting an NDIS business in Australia offers significant advantages, including a growing demand for disability services and robust government support through the NDIS program, ensuring a stable market and revenue. The sector presents diverse opportunities for service provision, catering to various needs. Moreover, such a venture is not...