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Omer Bernstein

Co-Founder

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About

As Co-Founder of Mindesigns, Co-Director of the Impact10X Venture Builder Program, and Founder-in-Residence at James Cook University, I bring more than a decade of experience in digital marketing, business growth, and innovation. My focus is helping businesses scale sustainably, supporting founders to validate and commercialise new ideas, and strengthening Queensland’s regional innovation ecosystem.

Articles

Business Growth

How Much Does a Website Cost in Australia?

Omer Bernstein
August 27, 2024
website costs Australia
How much does a website cost in Australia these days? Let’s cover this topic in detail so you don’t get “ripped off”. As you can imagine, the cost can vary significantly, especially if you want to launch it with a lot of extra content, complex features or product listings. Essentially, websites designed and developed by...
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Marketing

Comparison of Shopping Engine Search Tools for Ecommerce Businesses

Omer Bernstein
August 15, 2024
shopping engine software
What is a Comparison Shopping Engine tool? A Comparison Shopping Engine (CSE) Search Monitoring tool is designed to help businesses, especially e-commerce retailers, keep track of how their products are displayed and compared against competitor listings. These engines empower users to gain vital product data, such as prices and other features across various retailers. This...
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Marketing

Newspaper Advertisement Process and Costs

Omer Bernstein
July 31, 2024
newspaper-on-the-counter-2024-11-30-12-39-12-utc
Why Advertise in Newspapers? Newspaper advertisement has weathered the storm of digital disruption and remains a great tool for businesses. While the medium has evolved from physical broadsheets to encompass digital formats, its core principles of reaching a targeted audience continue. From humble beginnings in ancient Egypt, print advertising has grown into a sophisticated industry....
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Marketing

Top 10 Leading Australian Influencers for Brand Partnerships

Omer Bernstein
July 23, 2024
Top 10 Australian Influencers by Followers
Influencers Marketing – How to Drive Real Results Social media has reshaped how brands grow, giving rise to a new kind of power player: Australian influencers. These creators are no longer just content producers; they influence purchasing decisions, shape trends, and drive real business outcomes. At Mindesigns, we’ve seen how the right influencer partnerships can...
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Business Growth

What is The Cost to Build a Billboard in Australia

Omer Bernstein
July 19, 2024
Building a billboard
So, You Are Looking to Build a Billboard in Australia Are you considering building a billboard in Australia but unsure where to start? You’re not alone. Many aspiring advertisers and property owners face similar challenges when navigating the complexities of billboard projects. That’s why we are here to help. We Offer Expert Guidance Tailored to...
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Marketing

How to get NDIS Clients in Australia

Omer Bernstein
July 4, 2024
How to get NDIS Clients
The growing need for NDIS service providers in Australia  The National Disability Insurance Scheme (NDIS) is a government-funded program that provides critical support to Australians with disabilities. With a growing demand for qualified NDIS providers, your business has a great opportunity to grow if you know how to get NDIS clients, especially if it comes...
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Marketing

Is Commercial TV Advertising in Australia Still Worth the Investment?

Omer Bernstein
June 25, 2024
commercial TV advertising BTS McDonald's
Why Consider Commercial TV Advertising in Australia? Traditional commercial TV advertising might face competition from online content, but free-to-air networks still hold immense power.  Today, millions of Australians still tune in daily for news and shows, making TV ads a goldmine for reaching a broad audience.  Discover These Innovative Aussie TV Ads for Creative Inspiration...
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Marketing

How To Write a Feature Article Like a Pro

Omer Bernstein
June 25, 2024
How to write a feature article
  Curious about how to write a feature article that grabs attention? Check out this simple guide to help you get started. It also includes secret tricks to boost SEO and maximise the attention of your readers. Deconstructing the Feature Article Style A feature article is an in-depth, non-fiction written piece that goes beyond a...
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Marketing

Retail Marketing Calendar for Australian Businesses

Omer Bernstein
June 20, 2024
retail marketing calendar
Essential Sales Dates for Australian Retail Success Maximising sales through strategic promotions using the retail marketing calendar in Australia is mandatory for retail businesses. Research has shown that providing customers with a clear reason for a sale is significantly more effective than offering discounts without context. For instance, studies indicate that promotions with a specific...
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Marketing

Radio Ad Cost and Statistics for Businesses

Omer Bernstein
June 1, 2024
Radio ad cost
Not many people know this, but radio is still a powerful advertising tool in Australia. Almost 60% of the Australian population listens to the radio every week. However, with over 450 licensed radio stations in the country, navigating the radio advertising world can be tricky. This article provides a comprehensive overview of radio ad costs...
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