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Omer Bernstein

Co-Founder

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About

As Co-Founder of Mindesigns, Co-Director of the Impact10X Venture Builder Program, and Founder-in-Residence at James Cook University, I bring more than a decade of experience in digital marketing, business growth, and innovation. My focus is helping businesses scale sustainably, supporting founders to validate and commercialise new ideas, and strengthening Queensland’s regional innovation ecosystem.

Articles

Development

Mobile App Development Cost and Scope Breakdown

Omer Bernstein
February 28, 2025
mobile app development cost
Costs of Mobile App Development: A Breakdown of Three Ideal Scenarios App development has become a critical tool for businesses of all sizes, to better connect with users and monetise their business. However, mobile app development cost can vary widely depending on several factors, including the complexity of the app, the platform chosen, and the...
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Business Growth

Cost of Storage Units for Businesses in Australia

Omer Bernstein
February 16, 2025
Storage unit costs
Why Is Business Storage Cost So Unpredictable? The warehouse was overflowing. Boxes stacked on top of each other, documents crammed into overflowing filing cabinets, and unused equipment collecting dust in the corners. Sarah, a small business owner in Sydney, knew something had to change. But when she started looking into storage units, she quickly realised...
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Marketing

Master Your Sales Process: How to Close More Deals

Omer Bernstein
December 2, 2024
sales process
How to Design a Sales Process that Delivers A few years ago, we made a small but powerful change to how we approached our sales process. That simple shift transformed our closing rates, nearly tripling our results and, consequently, our revenue.  So, what changed?  We started focusing on three key areas that most business owners...
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Popular
Marketing

Google Ads Price List and Agency Cost Breakdown

Omer Bernstein
November 30, 2024
Google Ad Costs
Different Ads, Different Costs  Understanding Google Ads pricing is essential for business owners who want to improve their campaigns. Not just to improve their results but also to have a basic understanding of how their marketing agency or in-house staff are managing their ads.  Google Ads offers different pricing models to suit different advertising goals. These include...
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Marketing

Inflatable Advertising Costs and Marketing Secrets

Omer Bernstein
November 8, 2024
inflatable advertising
Inflatable Advertising – Buy or Rent?    Business owners are always looking for innovative and cost-effective ways to promote their brands, and larger-than-life inflatables offer unique, economical, and compelling solutions – inflatable advertising checks all the boxes.  Small to medium enterprises opt for renting inflatables because of their cost-effectiveness and flexibility. Since they are used as...
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Marketing

The Art of Storytelling – What makes a good story? 

Omer Bernstein
October 28, 2024
IMG_6559
What Sets Exceptional Businesses Apart? Their Story. Here’s why:  Just finished a wonderful morning hike through the tropics of Cairns with so much to share for you! I was thinking about what makes a good story and all the important aspects of using this powerful tool in your brand, and then I thought, why not...
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Business Growth

How to Improve Your Website Conversion Rate

Omer Bernstein
October 5, 2024
website conversion rate optimisation
What is Conversion Rate Optimisation (CRO)? CRO involves analysing and understanding how visitors interact on your site, identifying pain points and opportunities, and implementing changes to increase the desired action. Ultimately, the goal is to improve engagement, which in turn will increase your website conversion rate. Get A Full UX/CRO Report of Your Website If...
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Business Growth

Deep Dive into Small Business Tax Offsets and Deductions

Omer Bernstein
September 18, 2024
shot-of-a-young-businesswoman-holding-a-note-with-2025-04-06-11-33-29-utc-min
Minimising Tax for Small Businesses  Taxes can feel overwhelming for small business owners, especially if you’re not well-versed in how to make the most of tax season. But with a solid understanding of tax laws, you can unlock valuable opportunities to boost your profitability, by  paying less tax. In this article, we’ll explore how you...
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Marketing

B2B Lead Generation Strategy & Template

Omer Bernstein
September 9, 2024
B2B lead generation
In today’s competitive market, the quality of a company’s B2B lead generation strategy can make all the difference to its bottom line. Driving leads is the lifeline of a B2B business, and without it, things can get ugly really fast. So, it’s essential to invest time and resources to design an effective marketing strategy. B2b...
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Popular
Marketing

How to Improve Website UX (to Boost Traffic and Sales)

Omer Bernstein
August 28, 2024
website UX UI improvement
Unlock the most powerful ways to improve website UX and boost both SEO and CRO performance. This expert-backed article is packed with proven strategies, crafted with care by our dedicated team, to help you drive more traffic and convert leads like never before. Get ready for game-changing insights! Why Improving Website UX Matters for Both...
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