Category: Business Growth

In today’s hyper-connected world, your website can no longer be just a digital brochure. Now more than ever, businesses depend on it to survive. So, it should be crystal clear that website design and development is only half the battle. If you want it to give your visitors a great experience, rank on Google, and...

Why Is Business Storage Cost So Unpredictable? The warehouse was overflowing. Boxes stacked on top of each other, documents crammed into overflowing filing cabinets, and unused equipment collecting dust in the corners. Sarah, a small business owner in Sydney, knew something had to change. But when she started looking into storage units, she quickly realised...

When Is Buying a Property a Smart Investment for Your Business?  Owning commercial property can be a strategic move—but only if it aligns with both your business objectives and financial outlook. Unlike leasing, buying a property for your business also carries the responsibility of an investment, which must be evaluated separately from day-to-day operations.  Your...

The Real Impact of Office Space on Your Business A few years ago, during the COVID pandemic, Omer and I were building Mindesigns from our own homes in Sydney. Like many entrepreneurs, the uncertainty of the world around us became the push to take action and bring ideas to life. But as we were searching for...

Your Website Could Be Your Best Salesperson Since we started Mindesigns, we’ve received dozens of inquiries regarding website development and strategies. These are not clients who just “want a cheap website solution” but those who seek to take their site to the next level with a website strategist. Some businesses understand that their website is...

What is the Role of a Business Growth Strategist?  Every business aims to grow and profit, but it’s common to feel stuck when you run out of ideas to increase sales. In many cases, a business growth strategist can be the solution, especially when you catch yourself relying on old growth strategies that don’t deliver....

What is Conversion Rate Optimisation (CRO)? CRO involves analysing and understanding how visitors interact on your site, identifying pain points and opportunities, and implementing changes to increase the desired action. Ultimately, the goal is to improve engagement, which in turn will increase your website conversion rate. Get A Full UX/CRO Report of Your Website If...

Minimising Tax for Small Businesses  Taxes can feel overwhelming for small business owners, especially if you’re not well-versed in how to make the most of tax season. But with a solid understanding of tax laws, you can unlock valuable opportunities to boost your profitability, by  paying less tax. In this article, we’ll explore how you...

How much does a website cost in Australia these days? Let’s cover this topic in detail so you don’t get “ripped off”. As you can imagine, the cost can vary significantly, especially if you want to launch it with a lot of extra content, complex features or product listings. Essentially, websites designed and developed by...

Time to Look for an Alternative Business Structure  Selecting an alternative business structure could be challenging and exciting. It’s a cornerstone decision that can significantly impact a business’s productivity, efficiency and overall success.  A well-structured organisation operates like a well-oiled machine; it is more agile and can streamline operations, foster innovation, and enhance decision-making. On...