Client
Sell Gold Sydney
Website
sellgoldsydney.com
Location
Sydney, Australia
Imagine a marketing team that understands your vision and takes it to the next level.
Sell Gold Sydney is a well-known gold exchange business offering competitive rates and reliable service. While they had built a strong reputation in-store, their digital presence wasn’t supporting their growth. Their website was outdated, barely visible in search results, and failed to generate meaningful leads.
When they partnered with Mindesigns, they were ready for a full transformation. They needed a modern brand identity, a lead-focused website, and a strategy that would put them at the top of Google for their most valuable keywords.
The project involved more than SEO. Sell Gold Sydney needed a completely new website with faster performance, improved usability, and a clear focus on lead generation. They also wanted a refreshed logo and brand presentation that aligned with the professionalism of their service.
Visibility on search engines was a top priority. They aimed to rank for terms like sell gold Sydney, gold price Sydney, and cash for gold near me, and they needed tools to help turn that traffic into real business.
We started by rebranding their identity with a clean, modern take on their original logo. This set the foundation for a new website design that was mobile-friendly, fast-loading, and optimised for both users and search engines.
Alongside a fully restructured site and new landing pages, we built a custom Gold Price Calculator. This interactive tool provided live estimates and required users to enter their details to receive a full quote, converting interest into leads in a seamless, non-pushy way.
Within a few months, Sell Gold Sydney began ranking in the top three results for nearly every major gold-related keyword in Sydney. Their organic traffic increased by over 480%, and the calculator now generates 40+ qualified leads every month.
Their bounce rate dropped significantly, user engagement improved, and their Google Business Profile saw a fourfold increase in visibility. Today, their website is not just a digital brochure. It’s a high-performing sales channel that keeps working around the clock.
Marketing
Development
Design